Gemma Lawson


Project Coordinator

While studying for her Bcomm at Tuks University, Gemma realised through her Marketing module that this was an industry she could wholly pour her life into, compelling her to complete her post-grad Diploma in Digital Marketing. Gemma believes brands have the power to influence perceptions and build lasting relationships by creating a sense of identity and differentiation. She sees her role in the industry as helping build brands for success and ensuring consumers make informed and more meaningful choices. Gemma’s resilience and hardworking go-getter attitude align perfectly with our value for tenacity. She has brought a contagious positivity to Outlook Orange. When she isn’t visioning, Gemma keeps busy with her love for running and canoeing.